Legal
Cookie Policy
Last updated: April 2026 · UK PECR & UK GDPR compliant
Cookie Summary
Essential cookies
1 (auth session)
Analytics cookies
Optional (GA4)
Advertising cookies
None
Third-party tracking
None
1. What Are Cookies?
Cookies are small text files stored on your device when you visit a website. They are used to make websites work and to provide information to the site operator. The UK Privacy and Electronic Communications Regulations (PECR) alongside UK GDPR govern how cookies may be used.
2. Cookies We Use
| Cookie Name | Type | Purpose | Duration | Data Stored |
|---|---|---|---|---|
| fitout-snonce | Essential | Authentication - keeps you logged in | Session (until sign-out) | Session token only (no personal data) |
| _ga, _ga_* | Optional | Google Analytics 4 - anonymised usage statistics (pages visited, session duration). Only set if you accept cookies. | 2 years | Anonymised identifier (IP anonymised before sending to Google) |
Cookie attributes: HttpOnly · Secure · SameSite=Strict · No personal data
3. What We Do Not Use
FitOut Insider does not use:
• Advertising or retargeting cookies (e.g. Google Ads, Meta Pixel)
• Social media tracking pixels
• Heatmap or session recording tools (e.g. Hotjar, FullStory)
We do use Google Analytics 4 (see Section 2 above), but only if you explicitly accept optional cookies. If you decline, no analytics cookies are set and no tracking takes place. Your data is never profiled or sold to any third party.
4. Your Consent
The essential authentication cookie is strictly necessary for the Service to function - it enables you to stay logged in. Under PECR, strictly necessary cookies do not require explicit consent.
Optional analytics cookies (Google Analytics 4) are only set if you click "Accept" on the cookie banner. If you click "Decline", no analytics cookies are set. You can change your preference at any time by clearing your browser cookies, which will cause the banner to reappear on your next visit.
5. Managing Cookies
You can control cookies through your browser settings:
• Chrome: Settings → Privacy and Security → Cookies and other site data
• Firefox: Settings → Privacy & Security → Cookies and Site Data
• Safari: Preferences → Privacy
• Edge: Settings → Privacy, search, and services → Cookies
Note: Blocking the essential session cookie will prevent you from logging in to FitOut Insider.
6. Changes to This Policy
We may update this Cookie Policy from time to time, particularly if we introduce new features that require additional cookies. The date of the most recent update is shown at the top of this page.
7. Contact
For any questions about our use of cookies, please contact: hello@fitoutinsider.com